The very essence of luxury timekeeping, equipped with a day and date function. It was launched in 1956 as a niche model and was produced only in precious metals, the retail price was much higher than previous models. However, because of its popularity among many prestigious people (e.g., many presidents, hence its nickname/name of the bracelet), it became Rolex's flagship model. Over the years, this model has enjoyed associations with various "types of people," from celebrities to mobsters (such as Tony Soprano). They all had one thing in common: to be successful in their area of expertise. Even today, the Day-date is synonymous with prestige and style. With the exception of the most modern models, the Day-Date goes up to 36 mm.
A very rare and unusual 18K gold, diamond, ruby and sapphire automatic wristwatch with center seconds and bracelet signed Rolex, Day-Date, ref. 18368, case no. W36XXXX, circa 1995 Cal. 3155 automatic movement, 31 jewels, diamond, sapphire and ruby set dial, center seconds, date window, English day window, water-resistant tonneau case, diamond-set bezel, screw-down case back, leather strap.